Fathom™
Presented by Bozard Ford.
Meet Ford’s all-new midsize electric truck. Starting MSRP $28,350 with the standard-range battery. Preorders begin early 2027.
Starting MSRP is for base model and excludes taxes, title, registration, fees and a $1,595 destination and delivery charge.
The first step starts here.
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Ford Fathom VIP First Access in St. Augustine, FL
Bozard Ford is a local Ford dealer serving St. Augustine, Jacksonville and Northeast Florida, and our VIP list is the fastest way to hear Ford Fathom news first. Looking for a Ford Fathom waitlist in Florida? Our VIP list is the closest thing right now: it is for updates only, not a reservation. Add your details below and we'll keep you posted as Ford shares more.
Join the VIP listAbout the VIP list
Joining the VIP list keeps you informed. It is not a reservation, preorder, or commitment to purchase.
What we know about the Ford Fathom so far
Ford has shared a handful of details about the Fathom, and we are passing along exactly those. Here is where things stand as of November 2026:
- All-new midsize electric truck
It is Ford's all-new midsize electric truck.
- First on Ford's new EV platform
It is the first vehicle built on Ford's all-new EV platform.
- $28,350 starting MSRP
Starting MSRP is $28,350 with the standard-range battery.*
- Preorders early 2027
Preorders begin early 2027.
- BlueCruise-capable
It is BlueCruise-capable, with next-generation hands-free highway driving. The driver must remain attentive.
- Bi-directional power
It has bi-directional power capability.
- Touchscreen and Digital Key
Inside, there is a large high-resolution touchscreen, and Digital Key comes standard.
- Frunk and bed
It has a frunk up front and a bed out back.
- Projected passenger volume
Ford projects more passenger volume than a Toyota RAV4.
- Fun to drive
Ford says it is fun to drive.
- EPA range
EPA-estimated range is not yet available.
Starting MSRP is for base model and excludes taxes, title, registration, fees and a $1,595 destination and delivery charge.
When Ford shares more, VIP list members hear it from Bozard Ford first. Ford's official Fathom page (opens in a new tab)
See Ford Fathom revealed.
Watch the Ford Fathom name and starting MSRP come into focus.
In this short reveal, Ford puts the Fathom name and its $28,350 starting MSRP on screen.*
Starting MSRP is for base model and excludes taxes, title, registration, fees and a $1,595 destination and delivery charge.
Ford Fathom preorder questions.
Clear answers, based only on what’s been shared so far.
The Fathom is Ford’s all-new midsize electric truck and the first vehicle built on Ford’s all-new EV platform. It’s designed to bring an electric truck into more everyday conversations.
The Fathom has a starting MSRP of $28,350 with the standard-range battery.
Starting MSRP is for base model and excludes taxes, title, registration, fees and a $1,595 destination and delivery charge.Preorders begin early 2027. Join the VIP list and Bozard Ford will keep you posted as news becomes available.
EPA-estimated driving range figures for the Fathom are not yet available. VIP members will be among the first to hear updates when more information is shared.
Every Fathom will be BlueCruise-capable, featuring next-generation BlueCruise, Ford’s hands-free highway driving assistant. The driver must remain attentive while using BlueCruise.
Not through this page. Joining the Fathom VIP list is a request for updates, not a reservation or preorder. Preorders begin early 2027.
Complete the Fathom VIP form above with your contact information and consent. We’ll share news from Bozard Ford as it becomes available.
Bozard Ford is a franchised Ford dealer in St. Augustine, FL, serving St. Augustine, Jacksonville and Northeast Florida. We will share Fathom preorder news with VIP list members as Ford makes it available. Preorders have not opened yet.
The $28,350 starting MSRP is for the base model with the standard-range battery and does not include the $1,595 destination and delivery charge, taxes, title, registration or fees.
Starting MSRP is for base model and excludes taxes, title, registration, fees and a $1,595 destination and delivery charge.No. The Bozard Ford VIP list is a request for updates only. It is not a reservation, preorder, or commitment to purchase. Ford preorders begin early 2027, and we will tell VIP members how that works when Ford shares it.
Your local Ford dealer for Fathom news: Bozard Ford, St. Augustine
If you are in St. Augustine, Jacksonville, Orange Park, Palatka or anywhere in Northeast Florida and want to be first to hear about Ford Fathom preorders, start here. Bozard Ford has been family-owned in St. Augustine since 1949, and the VIP list is the simplest way to get Fathom updates from a dealer you can actually visit.
Get directions to Bozard Ford (opens in a new tab)
St. Augustine since 1949.
Family-owned in St. Augustine since 1949, serving St. Augustine and Jacksonville.
Recognized by Ford.
Bozard Ford has earned Ford's President's Award for customer satisfaction, along with Ford Lincoln Elite and the Triple Crown Award.
Service for the road ahead.
The campus has 91 climate-controlled service bays and a no-appointment Quick Lane for routine maintenance on any make or model, serving St. Augustine, Jacksonville, Orange Park and Palatka.
Visit us: 540 Outlet Mall Blvd, St Augustine, FL 32084
Call us: 904-824-1641